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Launch checklist for new publishers

Use this checklist after your application has been accepted. If you haven't applied yet, submit the application form first.

1. Sign in to your dashboard​

Accept your onboarding invitation and sign in at tap.talroo.com. This is the Talroo Dashboard, also called TAP.

Open Feed Configuration to find the connection details for your API or XML feed. You can add users from the dashboard's Users page.

2. Connect your site, app, or channel​

Your onboarding email includes Search API credentials and an affiliate link. Follow the guide for what you are setting up:

You're using…Start here
Search APIGive your developer the id and pass credentials from onboarding and the API setup guide.
Affiliate linkCopy the tracked link from onboarding or your dashboard. Follow the affiliate link guide to add it to your channels.
WidgetAdd the code Talroo provides to your page. See the widget guide.
XML feedOnce approved, have your developer set up the download and regular refreshes using the XML guide.

If you need a widget or have enough traffic for an XML feed, email publishers@talroo.com.

3. Check the experience yourself​

Open your page or message on a phone. Check that the job's title and location match what you showed, the link works, and the person can find the next step to apply.

Check that clicks appear in the Talroo Dashboard. If you use XML, confirm that your refresh removes jobs that are no longer in the feed.

4. Start small and watch the results​

Talroo needs time to learn how your traffic performs. Start with a small amount of traffic and check the results before increasing it. Aim for less than $100 on the first day and about $3,000 in the first month.

Scaling too fast

Sending too much traffic before Talroo has learned how it performs can result in a low Quality Score and permanently reduce the jobs available to you.

5. Review earnings before increasing traffic​

Open the Earnings Report to check earnings, Quality Score, and expired or stale clicks. Use Analytics to look at traffic performance.

If something looks wrong​

Jobs not matching your audience? Start with the traffic quality guide. Seeing expired or stale clicks? Check which clicks count and your integration's refresh instructions.