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Referrer (Traffic Source)

The referrer query parameter labels where the jobseeker was on your side when they clicked through to Talroo.

Options:

  • All Click urls (including XML and API): append referrer to the outbound job url from the feed
https://www.jobs2careers.com/click.php?id=14813142427.1234&job_loc=...&referrer=jobs.example.com
  • Search API: add referrer on each GET request
GET https://api.jobs2careers.com/api/search.php?id=YOUR_PUBLISHER_ID&pass=YOUR_SEARCH_API_PASS&q=nurse&l=Austin,TX&referrer=jobs.example.com

We also read the Referer header.

One value per click path

Set referrer to a domain or host that represents the traffic source, for example jobs.example.com or www.example.com. For a mobile app or email program with no web referrer, send a stable stand-in. Your public marketing or home page domain works.

What to Put in the Value​

For web traffic, use the domain (or hostname) the user was on when they clicked. For an app, email, or mixed inventory, pick a domain your team agrees represents that channel and use it consistently. URL-encode referrer if the value contains reserved characters (&, =, spaces, UTF-8, and so on).

referrer vs t-values

Use referrer for which site or surface sent the click. Use t1, t2, t3 for campaign or experiment labels. See T-Values (Tracking Tags).

Where to find it?​

You'll see it in Analytics (the Referrer domain pie chart) and in the Earnings Report (downloads will include the column referrer_url).